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支付寶和英國梅林娛樂

達成新的合作

A new partnership between Alipay and Merlin Entertainments will make it easier for Chinese visitors to pay for tickets and souvenirs at popular London tourist sites. Chinese tourists can use the Alipay lifestyle app for transactions across all of Merlin’s London attractions, including the Coca-Cola London Eye, London Eye River Cruise, Madame Tussauds London, SEA LIFE London and the London Dungeon. Visitors can also buy e-coupons for the attractions when they book their flights to London, and earn a discount. Merlin and Alipay say they want “to make Chinese tourists feel at home when visiting London, by enabling them to engage with brands in the same way they do while in China.” Merlin will also introduce push notifications through the Alipay App to help Chinese tourists find attractions nearby, as well as personalized promotions. “Alipay users with higher membership level also receive preferential foreign exchange rates,” the companies say.

支付寶和英國梅林娛樂(MerlinEntertainment)達成新的合作, 在所有倫敦景點，中國遊客購買門票和紀念品都更加方便。中國遊客可以使用支付寶生活應用，在梅林娛樂旗下所有倫敦景點進行交易，包括可口可樂倫敦眼、倫敦眼遊船、杜莎夫人蠟像館、倫敦水族館和倫敦地牢等。遊客在預訂去倫敦的航班時也可以購買這些景點的電子優惠券，有一定的折扣。梅林娛樂和支付寶表示，希望“讓中國遊客在訪問倫敦時賓至如歸，就像在中國國內一樣與品牌商家互動。”梅林娛樂還透過支付寶應用發出推送通知，幫助中國遊客在附近找到景點，並推出個性化的促銷活動。這些公司表示：“會員制較高的支付寶使用者也可以享受優惠的匯率。”